Serious About Bookings | Booking.com
Working together with B-Reel, we developed the creative and art direction for the Serious About Bookings campaign 60” spot. Showcasing the ease of listing with Booking.com’s platform, we follow some aspirational characters in their journey to hosting.
Directed by Allie Avital
Booking Heroes | Booking.com
Working with Booking’s B2B brand team and WeFilm, we developed the creative concept and scripting for the inaugural appreciation campaign Booking Heroes. A story of lost family finding its roots, through the winding and foggy Scottish highlands.
Travel Sustainable | Booking.com
Working with B2B brand and sustainability teams we developed creative and art direction for Booking.com’s 2021 Travel Sustainable campaign. We captured candid portraiture and action shots to tell the stories of how these accommodations are making sustainable travel a reality for guests.
Photography by LaurenceJPhotography
DR and Social Marketing | Booking.com
Working with performance marketing and social teams I support with creative direction for live action, and art direction for animation. These assets were used as experiments to test incremental conversion across Facebook, Instagram, Youtube and TV.